<$BlogRSDUrl$>

Friday, January 28, 2005

Photo-enhanced yellow pages 

Amazon.com's latest offering - photo-enhanced Yellow Pages.

The most powerful technology A9.com invented for Yellow Pages is "Block View" which brings the Yellow Pages to life by showing a street view of millions of businesses and their surroundings. Using trucks equipped with digital cameras, global positioning system (GPS) receivers, and proprietary software and hardware, A9.com drove tens of thousands of miles capturing images and matching them with businesses and the way they look from the street.

Type in your search query : you can not only see a picture of the business, you can also walk up and down the block, and see pictures of other businesses on the same street. I love the way they have integrated the images and GPS data to create a seamless walk-down-the-street experience. Looks luverly.