<$BlogRSDUrl$>

Tuesday, September 16, 2003

AOL-Time Warner no more 

When it comes to botched deals, not many rank in the same league as the AOL-Time Warner merger. The poster child of the dot-com boom (and the dot-com bust) has truly bit the dust. The Washington Post is reporting that the company is planning on dropping the AOL part of its name and revert to just plain Time Warner. A good thing too, considering AOL probably earned less for the company than the first two installments of the Lord of the Rings.

The corporation's board of directors is scheduled to approve the name change at its monthly meeting in New York tomorrow, people close to the board said. Richard D. Parsons, chairman and chief executive, strongly supports the change and intends to move quickly to implement it. The company's logo will be changed and its stock-ticker symbol will revert to "TWX," which Time Warner used before its $112 billion merger with America Online in January 2001.